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What Waist

We empower you to love your body and express yourself with fun, stylish, athleisure clothing and shapewear solutions that are functional and figure flattering for every shape and size. Our main focus is helping you feel better about how you look. 

What Waist. Exclusively Inclusive 

New Drop!

Ignite Fall 2021

Colder weather is upon us, but this hot new drop will have all your bases covered! Mix and match to create your own personal styles with these signature pieces. 

About Us

About Us

Founded on self-improvement and rooted in self-love, What Waist's mission is to help all women love their bodies and achieve their healthy lifestyl...

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What Waist Gives Back

What Waist Gives Back

We respect all people and we believe in donating to produce a powerful and impactful positive change. We set yearly donation goals to give to a wi...

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Our Collections

Our Collections

A major advantage of a women ran company is our fundamentally understand of women bodies and what looks best on us. Every product, every material, ...

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