What Waist Blog

Press

Featured: What Waist’s Open Bust Lift and Sculpt Shapewear

Good Housekeeping has been keeping tabs on us and one of our waist shaper had been featured! It is a magazine that provides advice and informati...

Press

Featured: What Waist Wrap Band In Essence Magazine

Our best-selling Wrap Band, one of our best waist trainer products, made the list of Women-Owned Activewear Styles in Essence.com! Get the Look No...

Press

New Press Hit! What Waist Featured in Yahoo's In the Know Article

Yahoo's In the Know is the leading Gen Z and Millennial network for food, travel, beauty, sports, conservation, technology and more. In their r...

Press

New Feature! Essence mentions What Waist in list of 15 activewear brands to keep you motivated and chic!

In a recent article on Essence.com, What Waist is featured in their list of 15 activewear brands or athletic gear to keep you motivated and chic! R...

Press

Featured: What Waist Scarlet Define Band in Ebby Magazine

In the fifth edition of Ebby Magazine, our Scarlet Define Band was named a 'great athleisure wear and gear'. Grab this red hot product in your size...

Celebrity Blogs

SPOTTED: Carmen Electra Wearing What Waist!

Carmen Electra wears our ThermaTech™ Sauna Jacket - White Flower Combined with our ThermaTech™ Sculpt Sports Bra - White Flower on the red carpet! ...

Press

What Waist Donates to Therapy for Black Girls

We recently donated thousands to Therapy for Black Girls, an organization created by Dr. Joy Harden Bradford to help remove the stigma surrounding ...

Press

Featured: What Waist Band Top Fitness Find According to OK! Magazine

In the OK! Health section of OK! Magazine, our Sky Define Band was featured as one of the top fitness finds. This is a HUGE honor! Not just beca...

Celebrity Blogs

Spotted: Khloe & Malika Work Up a Sweat in the Black Define Band

Khloe Kardashian and Malika Haqq were seen working out in our classic Black Define Bands! Together they hit the treadmill and did a series of str...

Press

Introducing The 2021 Spring Line "Be Light As Air"

Breathable and Light Activewear for Your New Season A Behind the Scenes Look Want a behind-the-scenes peek at the photoshoot for our 2021 Sprin...

Press

What Waist Featured in Forbes: More Than a Waist Trainer Brand

An In-Depth Look Behind Our Trend-Setting Brand "What Waist, which was launched in 2014, has never touted itself as a tool for body modificatio...

Celebrity Blogs

Lizzo Loves What Waist

The queen of self-love is a big fan of our brand We were so excited to see Lizzo wearing one of our waist bands on David Letterman’s Netflix show M...